Website Ranking or keywords ranking both are same, according to SEO point of view. Today I will discuss on a very special topic such as how to improve the keyword position in search engine. All thinks depends on keyword position such as traffic, leads, revenue, business and many more. Some important trick to push ranking in search engine within a day, this is my personal experience. You can apply in your website to push ranking in search engines such as Google. Currently Google is updating the numbers of algorithm to remove the spammer. You should avoid all black hat techniques for website promotion.
Some days ago, Google has been announcing the content is the king of the website and link building may be harmful for website ranking. I think, you should concentrate a website On-page SEO not for Off-page SEO. I am not saying, you should forget Off-page SEO method. Link building is another arm for push ranking in search engine. You should keep white hat link building methods.
How to increase Website Ranking in Search engine?
SEO On-page: You should do proper on page of website. This is one of the best methods to improve the ranking for long time.
- Publish more then 1000-2000 words in a page
- Make strong internal linking (Content linking, header, footer, breadcrumb, navigation linking)
- Content should be original & Meaningful as well as no grammar mistake in content
- Use proper heading (H1, H2, H3, H4, H5 and H6)
- Use Proper Alt tag in image to improve the keyword density or decrease the keyword density
- Keyword density should be 2-3 % in a web page
- Use proper Metadata (Title, Meta Description, Meta Keywords, Author, Pagination, Location, GEO tag and many more.)
- Use Proper Content Tag (Strong, Underline, bold)
- Create XML Sitemap and HTML sitemap
- Create Robots.txt file for controlling the crawler
- You should use canonical tag for reduce server error
- You should add Google webmaster tool and Google analytics tool to know about the website error as well as website performance
- You should create the internal blog, article, press release for regular update that is best for search engine.
SEO Off-page: I have already mentioned above, all the important point which is build in the website to get #1 position in search engine. We are going to describe another part of SEO which will help to push ranking in search engine. This is also the strongest method to get better ranking in search engine such as link building method or off page SEO.
- Directory submission: This is one of the best methods to build backlink for website. You should avoid tool to use directory submission.
- Articles Submission: This is great way to improve the one way links for website; you should use original content in articles submission.
- Press Release Submission: This is another way to improve the one way link for website. You should use original and current new according to your services.
- Forums Submission: I think, you should participate in forum posting process to build high quality backlink easily.
- Guest Post: Guest posting submission is a very difficult method and more chance to get a penalty from Google. You should do a guest post submission, but original and high quality content use in a guest post. This is the best way to improve the ranking as well as traffic of website.
- Video, Image, Inforgraphic and Memes: This is best part of increase quality link as well as quality traffic. It can help to push the ranking in search engine. You should use infographic submission, image submission, Photo sharing, video submission process.
- PPT & PDF: this is also good way to generate quality link from PPT submission and PDF submission. You can participate in document sharing sites.
- Commenting: this is one the best method to improve high quality link as well as traffic.
I was share all the Off-page Techniques; you should visit and participate in the entire off page activity. You should avoid all the black hat techniques.